How to Spot a Bad Web Designer (Before It’s Too Late)

Blog header image for How to Spot a Bad Web Designer (Before It’s Too Late)**Don’t Get Webbed Into a Bad Design: Recognizing Red Flags Early**

Selecting the right web designer is a bit like picking a ripe avocado: tricky, but rewarding when done right. Firstly, beware the lack of a portfolio or, equally distrusting, one that’s as varied as a vending machine — all cookies, no substance. A good portfolio showcases a wide range of projects, highlights bespoke solutions, and breathes originality. Beware designers who lean heavily on templates; it might indicate a one-size-fits-all approach, which in the design world, fits no one particularly well.

Speed-dial communication is another key that can prevent many a design disaster. If your emails only get replies post-moonrise or your calls perennially hit voicemail, consider it a glaring flare in the night sky. Effective and frequent communication not only smooths the process but also strengthens it, ensuring your vision isn’t lost in translation. A designer who doesn’t ask questions or worse, ignores your inputs, is like a captain sailing without a compass; you’ll end nowhere close to where you intended.

Finally, a killer deal isn’t always the treasure it appears. Unrealistically low quotes are tempting but can sometimes lead to corner-cutting or a lack of in-depth customization. Remember, good design is less of an expense and more of an investment. Structure a clear, measurable plan of action with your designer, tying payments to project milestones rather than upfront costs. This not only establishes a roadmap but also keeps your designer motivated to steer to the finish line.

Choosing a designer is a big step in broadcasting your brand to the world; make sure it’s in the right hands by watching out for these red flags. Insight, engagement, and investment will be your compass.